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Voter contact for the
savvy campaign.

Map-Based Walk Lists

User-friendly, mapped-out walk lists can be created easily and route optimized, helping campaigns complete in minutes what used to take days.

Integrated Phone Banking

No more worries about installing phone lines, renting cell phones, or ordering VoIP phone systems. Voter Gravity, now including predictive dialing, lets you setup the phone banks that work best for your campaign, from major victory centers to call-from-home.

Mobile Canvassing App

Deploy walk lists to your entire volunteer team in seconds. Monitor survey results in realtime. Simple app doesn't get in the way, but helps volunteers build relationships with voters. Lists are available even if the smartphone device is offline.

By 2016, 60% of the US population will have a smartphone.

What Others Are Saying

“Gravity was a lifesaver during the Wisconsin recall.”

 

"It allowed us to effectively reach targeted voters without the usual headaches that go along with planning ground games. The best part was being able to manage a full-fledged voter outreach program, even if I were miles away. It gave our organization the ability to simultaneously focus on other areas of the campaign without spending hours on preparation and oversight."

Ashley Schultz, State Director
Wisconsin Recall Action Fund

Tech President

Even as Romney's "Orca" was going belly-up on Election Day, another group of conservatives were enjoying the fruits of labor that began long before voters headed to the polls. As the 2012 campaign began, American Majority Action, a conservative 501(c)(4) social welfare organization, invested in a new tool called "Political Gravity." While roughly comparable to what Democrats made available to volunteers for their own field operations, Gravity was a novelty on the right: It was a mobile interface into voter data designed for grassroots advocates. An organization with a Gravity license could direct activists to the doors of specific voters, offer them a script of what to say on arrival, and give them the chance to record the results of that voter contact. A smattering of other right-wing groups, including FreedomWorks, enjoyed the benefits of this new tool.

Source

Reuters

Kozaria, who works for conservative group American Majority Action, enters Milaeger's details into his smartphone using a new get-out-the-vote application called Gravity - which the group provides free to Tea Party activists - that uploads the information to a central database.

The Hill

The Gravity program is designed to better capture voter data that gets lost during the frenzied final weeks of an election.

Politico

American Majority Action’s “Gravity” voter contact platform is being deployed by canvassers from a number of conservative groups, including the deep-pocketed national tea party organizing nonprofit FreedomWorks, ahead of Election Day.

Bob Reader, Kansas State Senate, District 22

I don’t think anybody in the history of this district has ever reached 10,000 voters door-to-door. This was enabled by your software [Gravity]. I never had to stress about where am I going, how to get there, which road to turn on. You took the stress out of door-to-door, and we rocked. Thank you for your services!

Tech President

We couldn't afford Voter Vault," explains Chris Priest, a Republican who ran a successful, shoestring campaign for Morgan County, Alabama circuit clerk, referring to the voter database honed by Karl Rove and national Republicans in the past few election cycles. Besides, Priest says, a local meeting of conservatives, with the help of the state GOP, came to the conclusion that Political Gravity was better suited to the needs of the 2012 environment. (01/29/2013)

Get The Latest

“The innovation was not the technology. The innovation was the ground game.”

Harper Reed, 2012 Obama for America CTO

Blog

Maximizing GOTV

BY Ned Ryun / Blog / 0 COMMENTS

As election day draws closer, there isn't a campaign that doesn't wish they had more money or people. Because, as every campaign knows, those two resources solve almost any problem.

But even working with limited resources, campaigns are now moving all their hard work and effort toward get out the vote (GOTV) efforts. You've worked for months to identify supporters and persuade people who were on the fence, and now the time has come to make sure those people vote. Now it is time to win.

Voter Gravity has a great tool to help in maximizing GOTV efforts on election day, and it doesn't cost you a dime.

Read More »

Big data wars: How technology could tip the mid-term elections

BY Aubrey Blankenship / Blog / 0 COMMENTS

After John Kerry lost a very winnable election in 2004, Democrats were worried that Republicans had gained an almost insurmountable lead in both technology and data analysis...

Even with all of those efforts, the right is still behind in terms of technological know-how and savvy. And technologists on the right are often the first to admit this.

Ned Ryun, the CEO of Voter Gravity, which bills itself as a center-right data-driven election tech platform, noted that culture is a big part of the problem. “The biggest challenge of the center-right is not talent or technology,” Ryun said. “Our biggest weakness is a culture where important things like data and analysis are not emphasized. As a guy who’s done grassroots campaigns in past and as a tech guy, as well, this worries me.”

Read More »

Does Social Media Increase Interest in Politics Among Young Voters?

BY Aubrey Blankenship / Blog / 0 COMMENTS

A recent study conducted by a University of Wisconsin-Madison professor, along with professors and researchers from both England and Australia, examines the potential of social media to pique the Millennial generation's interest in politics.

Do social media outlets such as Facebook, Twitter and YouTube motivate young people to be more active in their community and political spheres? Surveys and focus groups were used extensively on their 18- to 29-year-old subjects to determine results.

Read More »

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